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This sample marketing plan was written by Elizabeth Walker of . This sample marketing plan can be edited directly in Sales and Marketing Pro software.

Marketing Kit

  • Course Fact Sheets
  • A SaaS Customer Relationship Management solution with a salesforce management component
  • A SaaS Project Management solution

We will create in integrated lead generation system consisting of:

  • Web site
  • White Papers and Educational Material for download
  • E-Newsletter
  • Blog
  • Articles

Major Course Promotion system consisting of print advertising, web pages, outbound email and public relations

Minor Course Promotion system consisting of print advertising, web bulletins and brochures for partner sites

In addition, we will create a re-launch and branding program including:

  • New logo and graphics standards
  • Launch ads for print and broadcast

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