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This sample marketing plan can be edited directly in Sales and Marketing Pro software.

Key marketing materials for Allendale Language School currently consist of:

  • ESL program Spanish brochure
  • Foreign language program brochure
  • Business cards for Founder/CEO
  • Newspaper ads
  • Promotional flyers
  • Website
  • Pay-per-click ads

In addition to revising these marketing materials based on the company rebranding, new marketing materials will be developed, including:

  • Generic business cards for teachers
  • Business cards for sales representative
  • Marketing kit for businesses focused on ESL program
  • Marketing kit for businesses focused on foreign language program
  • Direct mail pieces focused on area businesses
  • Direct mail to students focused on customer referral program

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