Free Sample Marketing Plans
Working on a marketing plan for your organization?
Get practical ideas and good models with dozens of examples of
successful marketing plans. Or create your own marketing plan
from scratch with our marketing plan software.
How to write a marketing plan
Starting a marketing plan is easy. Getting it finished, though, may mean getting some practical help. That is where our how-to articles come in.
Marketing plan outline
Not sure what belongs in your marketing plan? This outline shows the best things to include for your plan to get results.
Conducting market research
Who are your best potential customers and where can you find them? The search starts with effective market research.
Understanding your competition
Who are you competing with for your customers' time and money? The more you know, the better you can craft your approach!
Marketing articles
Master the fundamentals of marketing and get proven tips to build your business with our growing library of articles on all aspects of marketing.
Mplans Blog
Our Business in General blog offers commentary on small business, marketing and lead generation, business planning, and winning strategies and tactics for growing your business.
Marketing planning calculators
Use these handy tools to evaluate key aspects of your business planning and strategy.
Conversion Rate Calculator
See how your website conversion rate affects total online sales.
Investment Offering Calculator
Calculate the value transfer between company and investors.
Pay-Per-Click ROI Calculator
What kind of return can you expect on the money you invest in paid search advertising?
Email Marketing ROI Calculator
Email campaigns are easy and inexpensive. See how their benefits compare to their costs.
Expert Advice
Need help growing your business? Get what you need with these respected resources.
Lead Generation
Lead generation is the art of turning a "suspect" into a prospect. Read these articles and see examples of how lead generation can work for your business.
PR and Promotion
Effective marketing communications and advertising programs can play a crucial role in small business success. Get practical ideas below for promoting your company.
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