return to all calculators
Use this calculator to determine the ROI (return on investment)
for your pay-per-click advertising campaigns. Calculate your campaign costs and estimate your conversion rate to arrive at a return on ads spent (ROAS). Google uses ROI and ROAS interchangeably.
Add this calculator to your site
To link to this calculator on your website, just copy the code below and paste it onto the page where you want the link to appear.