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This sample marketing plan was written by Duct Tape Marketing Coach of . This sample marketing plan can be edited directly in Sales and Marketing Pro software.

We are looking for clients who want a long-term relationship with a plumbing contractor. A company they can trust and depend on.

We know we have an ideal client when they join our Diamond Club which is an annual service agreement that gives them discounts on service, priority scheduling and an annual plumbing inspection. When they sign up for the Diamond Club they are "partnering" with us and saying that they trust us and value quality service.

They desire peace of mind and a company that guarantees satisfaction in the work performed.

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