Human Resources Marketing Plan

Human Capital Maximizers

Executive summary (excerpt only)

Human Capital Maximizers (HCM) is a human resource (HR) consulting company located in Portland, Oregon. HCM has expertise in a wide range of HR areas and is targeting the emerging company market. HCM will offer this market the ability to compensate it with stock options from their company in lieu of only cash. This will be especially appealing to start-up companies that find capital scarce.

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