Window Cleaning Marketing Plan

by Duct Tape Marketing Coach

Window Cleaning

This sample marketing plan was written by Duct Tape Marketing Coach. This sample marketing plan can be edited directly in Marketing Plan Pro software.

Ideal Customer

Our ideal customer is a homeowner in one of about 15 ZIP codes with the home value and income to afford to have their windows cleaned at least twice a year. In most cases these are professionals who are either too busy to do home maintenance or prefer to use their free time to entertain or travel.

Caring about cleanliness is a must. While there is a status feeling attached to our service, the primary driving force is a need to have things clean. One look inside a prospect's car can offer clues about this force.